WATCH: Nasty C joins the Rolex gang with R448k watch

They say time is money, especially when you have a Rolex.

Hell Naw hitmaker Nasty C has become the latest rapper to buy himself a fancy new Rolex, unveiling it to his fans and followers this week.

Taking to Instagram on Monday, Nasty C posted a video of himself collecting his new watch, and a close-up picture so we can totes get jealous.

A video posted by BAD HAIR ⌛️ (@nasty_csa) on Sep 12, 2016 at 12:07pm PDT

A photo posted by BAD HAIR ⌛️ (@nasty_csa) on Sep 12, 2016 at 1:42pm PDT

According to a Rolex South Africa preferred supplier, the 18 karat yellow gold Rolex is worth a whopping R448‚000.

Nasty joins an exclusive group of local rappers who wear the expensive watches, including Riky Rick and Cassper Nyovest.