According to charts published by games website Joystiq, several titles performed comparatively better as digital downloads.

Physical, boxed products
1. Call of Duty: Modern Warfare 3
2. Just Dance 3
3. Elder Scrolls V: Skyrim
4. Battlefield 3
5. Batman: Arkham City
6. Madden NFL 12
7. Portal 2
8. Just Dance 2
9. Gears of War 3
10. FIFA Soccer 12

Digital downloads
1. Deus Ex: Human Revolution
2. Battlefield 3
3. The Sims 3
4. Battlefield Bad Company 2
5. Sid Meier's Civilization V
6. Dead Island
7. Total War: Shogun 2
8. Call of Duty Modern Warfare 3
9. Crysis 2
10. Dragon Age 2

Some absences are due to their unavailability on PC (Just Dance 3, Madden NFL 12 and Gears of War 3), while others are carried by other download merchants (Portal 2 on Steam; Battlefield 3 and Crysis 2 on Origin and competitors; Skyrim on Direct2Drive, Steam and Impulse).

What the charts do show is that, as far as Amazon's downloading customers were concerned, Battlefield 3 held greater appeal than competitor Modern Warfare 3, The Sims 3's age was no boundary to sales (first released in 2009), and cleverly timed discount pricing can go a long long way, especially as far as Deus Ex: Human Revolution was concerned: the award-winner went from $50 at launch to $10 by the year's end.