Alice In Chains to release new album May 2013
Eighties rock band from Seattle, Alice In Chains, have announced a May 2013 release for their new album.
The album is called The Devil Put the Dinosaurs There and the first track is called Hollow.
The song was initially released as a lyric video but has taken on a life of its own, hitting No. 1 on the Mainstream Rock radio chart and closing in on No. 1 on the Active Rock radio chart.
The band posted the lyric clip on their official site back on December 18 and it quickly went viral. As word spread among fans, radio programmers nationwide bypassed traditional procedure and began playing the song on air.
Rather than wait to receive an official edited track from the record company, stations played the almost-six-minute-long version of Hollow in its entirety.
Over the course of the weeks that followed, the song’s radio spins increased exponentially, making it the No. 1 Top Gainer at Active Rock for six consecutive weeks.
The song was amplified by the Vevo premiere of an official companion video, which was shot by award-winning director Roboshobo (Metallica, Mastodon, Green Day). The sci-fi-themed clip is already nearing the one million-views mark.