The V40 is ready to take on the competition in the premium hatchback class with sharpened features and characteristics from larger Volvos wrapped in a sleek, compact package.
Main rivals will include the BMW 1 Series and the Audi A3.
"The all-new Volvo V40 is the first new model that is fully developed in accordance with to our human-centric, 'Designed Around You' strategy. Charged with an outstanding set of high-tech features it definitely will give our toughest competitors a headache," says Stefan Jacoby, president and CEO of Volvo Car Corporation.
The all new Volvo V40 is a modern, expressive car with a Scandinavian luxury look and feel, a high-quality aura and meticulous attention to detail, says Volvo.
The new, fully graphic instrument cluster, with personalised layout and information, enhances the intuitive and uncomplicated driver experience.
"Thanks to input from customers all over the world, our most compact V-range model features an outstanding blend of design, safety and versatility. The car is loaded with features that buyers of modern luxury cars want," said Jacoby.
The all-new V40 boasts class-leading driving dynamics thanks to attention focused on a number of vital areas.
The chassis is designed to offer the agile, connected experience that creates true driving pleasure.
The engine range spans everything from Volvo's first diesel with CO2 emissions of just 94g/km to the turbocharged T5 petrol engine with 187kW and acceleration from 0 to 100km/h in 6.7 seconds. All engine versions feature start-stop and braking energy regeneration, no matter whether they are fitted with a manual or automatic gearbox.
"The all-new V40 wraps you in a super-comfortable cockpit with outstanding ergonomics and technology that make you feel informed, focused and relaxed. This driver-centric approach is what modern Volvos are all about," said Jacoby.
The V40 features a class-leading safety and driver support package, including Volvo's pedestrian detection with full auto brake and several other new features.
Among these are a world-first pedestrian airbag, lane keeping aid with auto steering, and a park assist pilot that makes parallel parking easy. The City Safety low-speed, collision-avoidance system has been further developed and now operates at speeds of up to 50km/h.
"The all-new V40 is the most intelligent and safe Volvo model so far. All its features are designed around the driver, helping him or her stay alert and well informed to avoid collisions and dangerous situations," says Hakan Abrahamsson, V40 vehicle programme manager.
"With this class-leading safety package, including enhanced focus on pedestrian protection, the all-new V40 aims for a full star rating in the new, sharpened 2012 Euro NCAP safety tests," he said.
In South Africa, the V40 is expected to go on sale in the first quarter of next year. Local pricing and specification will be available closer to the time.
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