It's official: Car guards are beggars‚ says advertising watchdog

02 June 2016 - 15:01
By Tmg Digital

Are car guards beggars or people making an honest living? That was the question at the nub of a complaint to the Advertising Standards Authority (ASA) about a Johannesburg billboard promoting a fencing product and asking: "What if someone helped to protect your car without begging for a tip?"Patricia Cawley complained to the ASA‚ saying the Clearvu Fencing billboard was offensive as it suggested car guards were beggars‚ when in reality they were trying to make an honest living by performing a s...

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