Dodgy Malaysian "spas" are reportedly dispensing with massage oil in favour of cream cheese in a kinky new offering.
The Harian Metro newspaper said some spas near the capital, Kuala Lumpur, were offering customers the option of being smeared with cream cheese, which is then licked from the customer's body by a scantily clad "masseuse", usually a prostitute.
Prostitution is illegal in predominantly Muslim Malaysia, where conservative attitudes towards sex prevail.
But the media regularly portray a thriving sex industry involving prostitutes from China, Vietnam, Thailand and other, less-developed countries in the region, and often disguised as massage operations.
Harian Metro quoted an official in the Kuala Lumpur suburb of Subang Jaya, where a spa was reportedly offering the cheese treatment, as saying massage parlours would face stern action if found to be offering "irresponsible activities".
"This activity is a serious disease in today's society," said town council official Azfarizal Abdul Rashid.
Most Malaysians are relatively conservative Muslim ethnic Malays but the country also has sizable communities of ethnic Chinese and Indians.
Police raids on prostitution operations are a staple of tabloids like Harian Metro, but authorities are widely seen to generally turn a blind eye to the industry.
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