World domination: 70% of people to own a smartphone by 2020

04 June 2015 - 02:18 By Rhiannon Williams, © The Daily Telegraph

Around 70% of the global population will be using a smartphone by the year 2020, with 90% of those over the age of six owning a cellphone. Smartphone subscriptions are set to more than double to 6.1billion. About 80% of new subscriptions will come from Asia Pacific, the Middle East and Africa because of greater affordability across developing markets, according to the Ericsson Mobility Report.At present global smartphone subscriptions stand at 2.6 billion, compared with 7.1billion mobile accounts last year. This, the report predicts, will grow to 9.2billion in five years.5G is also expected to play a part in driving smartphone sign-ups as take-up is expected to be more rapid than 4Gs. China alone is expected to account for some 400million mobile subscriptions by 2020.At present about 4.9billion people in the world own 7.2billion mobile subscriptions, thanks to owning multiple devices and inactive accounts. The forecast predicted there will be 26billion connected devices by 2020 across the globe, with video viewing to account for 60% of global mobile data traffic by this time.Many first-time internet users in developing countries will browse using a mobile device due to limited access to fixed broadband.Sporting events in particular are helping to drive an upturn in online mobile engagement, and mobile traffic was five times higher than average during last year's World Cup final between Germany and Argentina.The report found a correlation between screen size and video consumption, with tablet users spending an average of 50% more time watching video than mobile broadband users. Despite the rise in popularity of phablets, Android tablet owners still watched around 70% more videos than phablet owners.YouTube was the most-visited mobile app for Android users in the UK in February, followed by Facebook, Chrome, Snapchat and Instagram. ..

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