Cape Town Cup lost badly

31 July 2015 - 02:09 By Mninawa Ntloko

City of Cape Town officials are licking their wounds after a pre-season tournament with English club Crystal Palace and Portuguese outfit Sporting Lisbon flopped. Receipts are not in but the city expects a loss after spending R28-million on a four-team event that included Ajax Cape Town and Supersport United a few days ago.Mayoral committee member for tourism, events and economic development Garreth Bloor said that their predictions indicated that there would be demand for the competition. But only 22000 tickets were sold for the four matches at Cape Town Stadium.''In reviewing the final attendance numbers it is apparent that perhaps the ticket prices for international football are beyond the affordability of the average Cape Town household. The success of the Cup was dependent upon support from all residents. If this is unsuccessful, this simply means that the costs of hosting international football teams will not be viable without upfront corporate or private sector sponsorships."Tourism, events and marketing director Anton Groenewald this week quit in the aftermath of the tournament.Sporting and Palace do not have a high profile in South Africa, but Bloor said they were selected based on availability and affordability.Cape Town's lower tier clubs are not impressed.First division clubs Vasco Da Gama and Milano United said yesterday the R28-million could have helped fast-track their attempts to gain promotion.Vasco manager Kenny Gertse said: ''When you go to the City of Cape Town to ask for assistance, they never have anything for you."Milano technical director Brandon Truter said they felt hard done-by that local first division sides were snubbed...

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