Beyoncé has pledged to donate $2.5m (R47.9m) to Los Angeles fire relief through her BeyGOOD charity foundation.
The funds will be specifically provided to help families in Altadena and Pasadena rebuild after suffering catastrophic losses during the wildfires.
Both areas have seen entire communities burnt to the ground since the fires began last Tuesday.
BeyGOOD will assist those who have lost homes and personal items, and help in community centres and churches.
BeyGOOD shared a post on Instagram: “Los Angeles we stand with you. BeyGOOD is taking action by announcing the LA Fire Relief Fund with a donation of $2.5m.
“The fund is earmarked to aid families in the Altadena/Pasadena area who lost their homes, and to churches and community centres to address the immediate needs of those affected by the wildfires.”
The fires have continued unabated since Tuesday, with the official death toll at 24 people, fuelled by extremely strong Santa Ana winds paired with dry atmospheric conditions.
At least 153,000 people have been forced to evacuate and another 166,000 people were under evacuation warnings at the weekend, according to the LA County sheriff’s department.
The wildfires have devastated the homes of many celebrities, including that of Beyoncé and her mother Tina Knowles, Paris Hilton, Billy Crystal, Anthony Hopkins, Milo Ventimiglia, Mel Gibson, Miles Teller, Eugene Levy, Diane Warren, Melissa Rivers, Ricki Lake, Jhené Aiko and Anna Faris.
Live Nation is organising a FireAid benefit concert on January 30 at the Intuit Dome in Inglewood, California.
The 67th Grammy Awards, scheduled for February 2, are likely to revise focus as a fundraiser for fire relief, and to provide funding and assistance to LA-based musicians who have been affected by the devastation, according to Variety and The Hollywood Reporter.
TimesLIVE
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