Consumer Live

Be careful: when you buy online you’re on very shaky legal ground

18 November 2019 - 09:00 By wendy knowler
Wendy Knowler Consumer journalist
subscribe Just R20 for the first month. Support independent journalism by subscribing to our digital news package.
Subscribe now
Direct marketing involves approaching a specific person through various direct channels, including SMS, e-mail and a face-to-face encounter initiated by the company,
Direct marketing involves approaching a specific person through various direct channels, including SMS, e-mail and a face-to-face encounter initiated by the company,
Image: 123RF/Nonwarit Pruetisirirot

Does an advert that pops up on one’s Instagram profile constitute direct marketing?

Well, the law hasn’t yet decided the nature of ads on social media, and this has serious implications for consumers.

GET THE FULL STORY IN TODAY’S TIMES SELECT.

subscribe Just R20 for the first month. Support independent journalism by subscribing to our digital news package.
Subscribe now

Most read

  1. Woman who ‘got Sassa grants while her firm scored R88m SAPS tenders’ to return ... South Africa
  2. Shock as metro cop appears in court instead of reporting for duty South Africa
  3. New tobacco laws may worsen illicit trade, global conference hears South Africa
  4. Price of petrol set to rise in May, diesel to decrease news
  5. Eight arrested during battles between police and foreigners in Kimberley South Africa

Latest Videos

Former Bafana midfielder Morgan ‘MG’ Gould on muti in football & state of ...
'Almost every refugee appeals their decision, causing backlogs': Minister of ...