Doing it naturally

17 February 2016 - 02:39 By Andrea Burgener

Food B.S.Food words are used far too freely. I'm talking about the ''good" words: artisanal, organic, farm-fresh, ethical (a mine-field of a word used as glibly as if one were saying ''now with extra nuts") and for ultimate opacity, the word "green".Big food brands, supermarkets, farmers and health shops use these words wherever they can.

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