Noakes on Monday defended the use of the word "genocide", and said the majority of people interested in his nutritional views thought it was an appropriate statement. "I invite you to visit any hospital serving a poorer community, and see for yourself what is the health of the people who are eating high-sugar, high-carbohydrate diets low in [animal] fat and protein - the overall theme of the 1977 US Dietary Guidelines."
He said instead of focusing on the use of the word genocide, the focus should be on human health, which had been severely affected over the past 40 years by the adoption of dietary guidelines whose outcomes had never been tested.
Noakes claimed that life expectancy in the US was static, and was falling in certain groups.
However, other experts say Noakes's views are misplaced.
Paediatrician and commentator on junk science Alastair McAlpine told The Times that Noakes's tweet was disparaging to the real victims of genocide: "Regardless of your feelings of the so-called 'food pyramid', to compare it to 'genocide' demeans the real victims of genocide, and grossly insults the well-meaning individuals who put the pyramid together."