In a statement on Wednesday‚ Checkers said the Mother’s Day photo circulating on social media was taken whilst Checkers Van Der Lingen in Paarl was moving its display from the back to the front of the supermarket‚ ahead of Mother’s Day this coming Sunday.
Checkers said it understood how the photo circulated could be misconstrued and apologised for that.
“The intention was never to put up a Mother’s Day display consisting of cleaning products. The Mother’s Day merchandise was moved first‚ with the posters only following later.
“The supermarket finalised its display on Saturday morning‚ with the display looking like it should‚” Checkers said in a statement.
Checkers posted on Twitter what its display for Mother’s Day looked like.