Huge coin collection for sale 100 years after Danish business magnate’s death

13 September 2024 - 10:54 By Isabelle Yr Carlsson and Jacob Gronholt-Pedersen
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The coin minted for Denmark's King Hans in 1496 is valued at between €300,000 to €600,000 (R5.9m to R11.8m).
The coin minted for Denmark's King Hans in 1496 is valued at between €300,000 to €600,000 (R5.9m to R11.8m).
Image: Jacob Gronholt-Pedersen/Reuters

The 20,000-piece coin collection of Danish butter magnate Lars Emil Bruun, worth an estimated $74m (R1.4bn), is set to go under the hammer on Saturday in Copenhagen, a century after his passing.

The collection, kept by Bruun's relatives in line with his will, includes rare coins and medals from Denmark, Norway, Sweden and England dating back to the Viking age. It is expected to attract bids from some of the world's wealthiest people.

Bruun, born into poverty in 1852, amassed a fortune through his butter export business. He developed a passion for coin collecting in his childhood, resulting in what is expected to be the most valuable non-US coin collection ever sold.

“The collection is unique in many ways, partly because it's so valuable, but also because it's been kept safe as a sleeping beauty for 100 years without anybody having access to the coins,” said Michael Fornitz, a professional numismatic appointed by auction house Stack's Bowers to oversee the sale.

After World War 1, Bruun, fearing another war or bombing of Copenhagen, decided his historic collection should be kept in reserve for the Royal Coin and Medal Collection in Copenhagen for a century.

The auction will commence on Saturday with the sale of the first 286 coins, starting with a coin minted in 1496 for Denmark's King Hans. The coin has an estimated price of up to €600,000 (R11.8m).

“It was probably struck for King Hans' personal use when he travelled through Europe and needed to show Denmark was not an insignificant province in the north of Europe but a power to be reckoned with,” said Fornitz.

The collection has been showcased to potential buyers in Hong Kong, Europe and the US.

According to Brian Kendrella, Stack's Bowers president, the coins are expected to sell for amounts ranging from less than $100 (R1,775) to more than $1m (R17.7m) each.

“Buyers might be some of the wealthiest people who are making Forbes lists and things like that. But there are also regular people who have deep interest in history and coin collecting,” he said.

Proceeds from the auctions, expected to continue for several years, will go to Bruun's direct relatives, as stipulated in his will. A representative for his relatives did not reply to a request for comment.

Reuters


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