Fast fashion is fast polluting Africa’s rivers, but doing little about it: report

In Lesotho, WWI found a river polluted with blue dye, while in Tanzania a water source had a pH the same as bleach

Fast-fashion giants H&M and Zara have launched about 11,000 new styles combined since the beginning of the year. This is not sustainable.
Fast-fashion giants H&M and Zara have launched about 11,000 new styles combined since the beginning of the year. This is not sustainable. (Stephane Mahe/File Photo/Reuters)

Global fast fashion brands are helping drive pollution that has dyed African rivers blue or turned their waters as alkaline as bleach, according to a report published on Tuesday.

Water Witness International’s (WWI) study featured the polluted rivers in Lesotho and Tanzania to highlight the risks posed as global brands increasingly source garments from contractors in Africa, attracted by cheap labour and tax incentives.

Global brands could force better practices, but so far their presence on the continent has done little to stem rife pollution and water hoarding by contracting factories or even ensure adequate water and sanitation for factory staff, Nick Hepworth, director of WWI and author of the report, said.

“The flipside is that (fast fashion) could be a force for change,” he continued, but brands and investors needed to take the lead.

Global brands could force better practices, but so far their presence on the continent has done little to stem rife pollution and water hoarding by contracting factories or even ensure adequate water and sanitation for factory staff.

—  Nick Hepworth, WWI director and author of the report

In Lesotho, researchers found a river visibly polluted with blue dye for denim jeans. Samples taken from Tanzania’s Msimbazi River in Dar es Salaam, meanwhile, tested a pH of 12 — the same as bleach — near a textiles factory, the report said, adding local communities use the Msimbazi for washing, irrigation and more.

It identified about 50 international brands that source or have sourced their clothes from African nations, including Zara, ASOS and H&M, but didn’t tie the pollution to any company’s supply chain.

Zara did not provide a comment. ASOS and H&M confirmed they source from Africa but pointed to initiatives to ensure sustainability or address water risks.

Brands can and do make environmentally sustainable clothing, and consumer pressure was key to encouraging more, said Katrina Charles, an expert on water security and quality at the University of Oxford in the UK, who has worked with governments in Africa and Asia.

The textiles sector offered opportunities for African nations, including growth and jobs, but these would not pay off if pollution management and adequate working conditions weren’t ensured, she said.

“Making the textile industry a force for good in Africa is a very delicate balance,” she said.

— Reuters