Naming an Asian restaurant ‘Zuma’ is not logical, says advertising authority

Upmarket KZN restaurant flouted advertising code, traded on competitor’s reputation and imitated the known brand, says ARB

30 May 2023 - 16:48 By GILL GIFFORD

An Umhlanga restauranteur who registered the brand name Zuma for his new eatery, styled on the well-established international chain of Asian restaurants with the same name, has been found guilty of misleading advertising...

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