Costly payday loans have become a vital lifeline for many South African households to make ends meet.
DebtBusters’ latest Debt Index report found despite inflationary pressure subsiding somewhat, consumers continue to use short-term loans to pay monthly debt as inflation’s cumulative effect, with persistent high interest rates, erode their income.
If one considers since 2016, electricity tariffs increased by 135%, petrol prices doubled and inflation’s compounded impact is a 46% increase in CPI, it is perhaps not surprising 82% of consumers who applied for debt counselling in Q2 2024 had a personal loan
— DebtBusters’ latest Debt Index report
According to the report there is an increased demand from consumers for debt management, with debt counselling inquiries up by 18% and online debt management up by 12% compared with the same period last year.
“If one considers since 2016, electricity tariffs increased by 135%, petrol prices doubled and inflation’s compounded impact is a 46% increase in CPI, it is perhaps not surprising 82% of consumers who applied for debt counselling in Q2 2024 had a personal loan,” the report said.
“A further 53% of consumers had a one-month (payday) loan — indicating consumers continue to supplement their income with short-term unsecured credit and personal loans, especially one-month loans have become a lifeline for many.
“These payday loans have become a lifeline for many households but are expensive with interest rates often in excess of 25% per annum,” the report stated.
Benay Sager, executive head of DebtBusters, said: “When the interest rate increases began people started to feel the increasing pressure of servicing asset-linked debt. The average interest rate for a bond went from 8.3% per annum in Q4 2020 to 12.3% in Q2 2024.
“More alarmingly, the average interest rate for unsecured debt is now at an eight-year high of 26% per annum.”

But it’s not all bad news.
“The median debt-to-annual-income ratio is stable and has been low for the past four quarters. While still high at 105%, it is much lower than levels seen in the past few years,” said Sager.
The Debt Index report found compared with the same period in 2016, people who applied for debt counselling:
- Had significantly less purchasing power — since 2016 nominal income has increased marginally by 2% but the cumulative impact of inflation is 46%. This means today’s pay packet buys 44% less than eight years ago.
- Have a high debt-service burden — on average, these consumers need 62% of their take-home pay to service debt. Those earning R35,000 or more a month spend 68% on debt repayment. Debt-to-income ratios for top earners are at or near the highest-ever levels. For people taking home more than R20,000 a month the ratio is 128% and for those earning R35,000 or more it is 167%.
- Have high levels of unsecured debt if they are top earners — on average, unsecured debt levels were 12% higher than in 2016. However, this is lower than in recent quarters and is a positive trend. For those taking home R35,000 or more, unsecured debt levels were 38% higher than eight years ago. While this is on par with inflation, in the absence of meaningful salary increases it indicates consumers need to supplement their income with unsecured debt.




Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.