Spas, sex and psychedelics: the history of the wellness industry
Two new volumes explore the origins of wellness, painting a fascinating picture of the origins of a new quasi-religion
01 November 2020 - 19:44
Pre-pandemic, the wellness economy was worth $4.2-trillion, according to the Global Wellness Institute. It’s a contemporary obsession now addressed by two British writers, each of whom has set out to explore the origins of wellness. Their two journeys share a vast breadth of historical scope, though their cultural coordinates differ wildly. As bookends for a curious investigation, they make compelling counterparts...
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