9 things black people will dance for according to South African adverts
Despite the fact that our advertising industry is one of the most well respected in the world, we are constantly bombarded with adverts of black people dancing for food, alcohol, sweets and even airtime.
It’s as if every time agencies are stuck on how to sell a product to black folk someone thinks, "Hey, why don’t we just go to our old favourite. Get a bunch of black people to randomly start dancing for no apparent reason other than the joy of being able to acquire products.”
And voila, another ad is dispatched. Don’t believe us? Well check out some of the ad’s we found below that are proof of our point.
1. Maize meal
3. Airtime, again
8. Dishwashing liquid
9. And of course, alcohol
This article was originally published on Daily Planet.