The guest of honour, Julie Diphofa of the National Arts Council, met the artists, while the key address was given by Durban's new US consul-general, Sherry Sykes, who spoke with enthusiasm about local art, saying it contributes more to our GDP than agriculture.
But it wasn't all about speeches. A DJ, a jazz band, tabla drumming, live art performances and dance entertained the crowds, while the bar did booming business and the food trucks were kept busy.
Robin Opperman, co-ordinator of the event, said KZN is not only full of creativity, but that creative people are monetising their creativity, which meant they could "form part of a strong and viable creative sector and boost tourism and job creation in our province and nation".
• This article was originally published in The Times.