In a move that can be described as debilitating to online trolls, film review website Rotten Tomatoes announced that it will be disabling its comment function and "want to see" percentage score for movies prior to their release date.
"Unfortunately, we have seen an uptick in nonconstructive input, sometimes bordering on trolling, which we believe is a disservice to our general readership," said Rotten Tomatoes.
This follows an upsurge in negative comments and "reviews" posted on the Captain Marvel Rotten Tomatoes page over the past few weeks — despite the fact that the movie has yet to hit cinemas.
Starring Brie Larson, Captain Marvel is the first female-led superhero movie in the Marvel Cinematic Universe (MCU). It's due to be released on March 8.
CAPTAIN MARVEL CONTROVERSY
Larson made headlines in February after she told Marie Claire that movie press tours were attended by "overwhelmingly white male" film critics; the actress called for such events to be more inclusive.
Her comments sparked a negative backlash.
Larson defended herself in a Fox 5 interview, saying: "What I’m looking for is to bring more seats up to the table. No one's getting their chair taken away. There are not fewer seats at the table; there are just more seats at the table."
This interview elicited more negative comments such as "I'm white so I won't be watching" and "Pass. No thanks Disney. Get a hold of your insane progressive-left 'Talent'. They are ruining your movies."