The rise & rise of SA's knitwear king Laduma Ngxokolo

03 April 2016 - 02:00
By Oliver Roberts

Laduma Ngxokolo hopes his Xhosa-inspired knitwear will come to symbolise South Africa in the same way Louis Vuitton does France. By Oliver Roberts Laduma Ngxokolo, whose surname presents considerable white anxiety in the context of the #mispronounceback campaign, describes the attention he's received for the past five years as "surreal" and "epic".

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