Stripes are the new black on the catwalk in the year of the tiger

There's money in the kitty as fashion houses jump on the Chinese-zodiac bandwagon to access a huge potential market in the year of the tiger

30 January 2022 - 00:01

More than 2-billion people worldwide will celebrate Chinese New Year this week, ushering in the year of the tiger, and smart fashion houses across the globe are jumping on the bandwagon. In the hunt for the ever important Chinese consumer, creating animal-themed collections that relate to the zodiac creature of the year is becoming increasingly important...

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