KFC is going 50/50 to celebrate 50 years in SA

Get 50% off selected KFC products every day until December 20 2020

10 December 2020 - 15:07
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There are three collectable Birthday Buckets in the KFC x Yay Abe range.
There are three collectable Birthday Buckets in the KFC x Yay Abe range.
Image: Supplied/KFC

Mzansi, it’s time to get festive because KFC has a big reason to celebrate. Next year KFC is celebrating 50 years of sharing their Original Recipe, southern hospitality and those feel-good moments with its customers. Since 1971, the popular chicken brand has served up millions of meals to fans around the country.

Loved not only for its high-quality standards, KFC also offers its customers delicious-tasting meals at great prices, making it affordable for all South Africans.

KFC is so amped to mark its milestone that celebrations have already kicked off this December. And as a crazy year deserves a crazy celebration, KFC is going big by offering customers 50% off selected products every day until December 20 2020 to help make sure December is still a festive season of sharing when its fans need it most.

To celebrate its 50th anniversary year, for the first time ever KFC also went 50/50 with talented local illustrator Russell Abrahams (aka Yay Abe) to design a collection of limited-edition Birthday Buckets.

Inspired by KFC’s heritage and the culture of Mzansi, Yay Abe added his bold, bright and playful illustration style to the iconic KFC buckets — which always bring people together — to create a range of collectable buckets that will bring a little more colour and a lot more flare to festive tables this December.

Yay Abe (Russell Abrahams) standing proudly against the mural wall at Thesis Lifestyle in Soweto.
Yay Abe (Russell Abrahams) standing proudly against the mural wall at Thesis Lifestyle in Soweto.
Image: Supplied/KFC

“Taking a global icon such as the KFC buckets and adorning them with illustrations that depict the richness and beauty of our country’s diverse cultures, is a very special project,” said Suhayl Limbada, KFC SA marketing director. “Working with Yay Abe, a local talent and a true original, to tell our original heritage story through our iconic buckets — is the perfect ode to KFC’s history in SA.”

There are three collectable Birthday Buckets in the KFC x Yay Abe range: The nine-piece Heritage Bucket is designed for, and dedicated to, the people of KFC — from the founder Colonel Saunders to the KFC employees and the fans who have welcomed KFC into their homes over the past 50 years.

The 15-piece Goodness Bucket captures everything fans love about KFC, from its “finger lickin’ good” meals and secret recipe, to its 11-year-old Add Hope programme that provides nutritious meals to more than 150,000 children daily.

The 21-piece Sharing Bucket embodies the special cultural norm of family and friends gathering around a table to enjoy a great meal and good company together.

The buckets are only available this December, so collect, eat, share and enjoy! #LetsGo5050

For more information, visit the KFC 50th Birthday blog.

This article was paid for by KFC.