Emtee & Ambitiouz go head-to-head on the TL

Emtee and his former record label, Ambitiouz Entertainment, got into a heated exchange on Twitter. 

In the latest war of words between Emtee and Ambitiouz, the rapper expressed his sadness about the way his former label allegedly treats him like he has never been valuable to them.

It started when a tweep posted the rapper's catalogue and mentioned how he has  produced hit after hit.

"Then @Ambitiouz_Ent gonna treat me like I’m good for nothing," Emtee said.

Ambitiouz responded, saying whenever Emtee mentions them on the TL, their follower numbers increase.

"You realise that every time you mention @Ambitiouz_Ent our following numbers get blessed right #PriceToPay," they tweeted.

Emtee officially left Ambitiouz Entertainment in August 2019. This came after months of back and forth between the label and his lawyers as he was trying to leave the stable in an amicable way. Fifi Cooper and A-Reece left the stable in what became a public battle a few years ago.

The latest interaction between Emtee and Ambitiouz left a sour taste for many on the TL, with even musician Busiswa stepping  in to slam the stable, saying their constant back and forth was becoming "embarrassing".

The Ngoku hitmaker told the label to do better because even after Emtee has left the stable, his impressive catalogue continues to "bless" them.

"Emtee continuously 'blesses' you in many ways even after he's left your label and you're here to act like a hungry krumper in dance movie rather than settle business matters amicably. Embarrassing. Stop."

Busiswa was evidently totes unimpressed by Ambitiouz, calling their actions "childish and unnecessary".

"Childish & Unnecessary. You're not rappers in a battle here. Stop trying to drop bars on twitter & step up and do the right thing. Show us you're not the crisis centre we believe you to be but a credible business," Busiswa said.

TshisaLIVE reached out to Ambitiouz Entertainment, who had not responded at the time of publishing this article.