Five minutes with designer Matome Rapholo on fusing fashion with art

Matome Rapholo, founder of the Leetrecha clothing brand, is a shining example of what it means to dream big and then work tirelessly to achieve success.

Through his brand, he aims to bring about change in the way people see themselves in society by creating authentic pieces that represent the people in Mzansi.

Born and raised in Botlokwa, Limpopo, his love for clothing started young. After completing his studies in network administration at Boston, he travelled to Europe to gain experience and learn more about running a business.

Upon his return to South Africa, Matome founded Leetrecha, which has since become a vibrant and eclectic collection of clothing from casual wear to custom designs. The brand offers a range including T-shirts, pants, shoes and accessories.

TshisaLIVE spoke to the designer about his collaboration with comedian Mashabela Galane and future ventures:

The fashion industry is a tough one to crack, how did you pierce the saturated market and stand out?

“I thought what could be more impactful than speaking to people through clothing, speak to people about possibility of dreams coming through clothing. What better way than fusing fashion and art to preserve culture and language?

“I started the clothing business because I believe that everyone has a date with their dreams, and it is all possible through hard work, dedication and ambition, and keeping our desires to do better burning. My love for fashion got me my love for people and success stories.”

What challenges have you had along the way?

“The problem is always funding, followed by financial education and financial discipline.

You started from nothing and now have two stores, with two more spaces opening in collaboration with comedian Mashabela Galane before year end. What does this mean to you?

“I have a full team, with HR, marketing, operations and finance. We operate from Botlokwa but our shops are in Polokwane. 

What are your plans to expand?

“We would like to own a manufacturing company soon, which would purely make sure that we are able to offer more employment.”