Relebogile Mabotja makes history as executive producer of Showmax’s first live-streamed concert with Grammy-winning Tyla

21 January 2025 - 14:49
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Relebogile Mabotja makes history as executive producer for streaming Tyla's concert.
Relebogile Mabotja makes history as executive producer for streaming Tyla's concert.
Image: Supplied by Sheila Afari PR

Media powerhouse Relebogile Mabotja cemented her place as one of the most influential figures in the entertainment industry by producing Showmax’s inaugural live-streamed entertainment event.

Grammy award-winning singer Tyla delivered an unforgettable concert live-streamed to audiences in 44 African countries via Showmax, marking a historic moment for the artist and the streaming platform. 

Relebogile, who served as executive producer for the live broadcast, led her production company Black Swan Media to new heights as it seamlessly delivered a world-class event. The concert and its dazzling red carpet proceedings captivated audiences, showcasing Relebogile's expertise and vision.

“Producing Showmax’s first live-streamed entertainment event was an incredible honour for my team and I,” she said.

“It was a privilege to collaborate with Tyla, a phenomenal artist, and to bring this historic event to life for fans across the continent. It’s moments like these that redefine storytelling and celebrate African talent on a global stage.”

Relebogile's track record producing live events is remarkable. She won the South African Film and TV Awards Best Entertainment Programme category for her work on the Miss South Africa 2022 live finale and has consistently raised the bar for South African productions. This was evident in Saturday’s flawless execution, a feat to inspire future live productions in Africa.

Relebogile has spent more than two decades carving her path as a producer, presenter and creative visionary. From her work on TV to her leadership in the radio and music industries, her impact is unparalleled. Black Swan Media continues to push boundaries. 

The event also highlighted the importance of amplifying African voices and stories. With Tyla’s performance and Relebogile's production leadership, the live-stream brought Africa together to celebrate its talent and artistry.



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