It all started when Ellen asked Kanye if he ever regretted anything that he tweeted, bringing up his earlier appeal to Facebook founder Mark Zuckerberg.
In February Kanye used Twitter to ask the Facebook mogul for one billion dollars to invest in his ideas. He even appealed to his fans on help on how to get hold of Zuckerberg.
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When Ellen brought up the fact that he used an opposition social media platform for the plea, pointing out that using Facebook might have been wiser, she also asked Kanye to elaborate on some of his ideas.
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And that's when, as she later said, it was no longer daytime television.
Take a look at this epic rant.