The iconic red hop-on, hop-off tourism buses - famous in cities such as London and Cape Town - are now chugging through the streets of Langa, one of South Africa's oldest townships, thanks to a young Soweto entrepreneur.
Kgomotso Pooe, who brought quadbiking to Soweto in 2010, launched the new Cape Town tour route last week.
Tourists are driven to visit shebeens, craft markets and late pop star Brenda Fassie's home.
"What makes it different to other township tours in Cape Town is that you can walk the streets of the township. You can't eat township popcorn while sitting in a Merc," said Pooe.
"By bringing foot traffic into these townships we want to change the perception that townships are where the poverty-stricken live and show that the people there are hard workers. We also want to uplift local businesses through tourist spending."
Pooe introduced SoWeToo - in partnership with Johannesburg's hop-on, hop-off red topless buses - last year, taking tourists through the back streets of Soweto.
"I brought the idea to Langa because I saw that one of the oldest townships in the country was not getting enough foot traffic," said Pooe.
On the launch day last week, the LaGuGu township tour had a booking of 100 tourists and 12 new staff members on board.
The 34-year-old entrepreneur says LaGuGu is a "self-created" acronym for Langa and Gugulethu and that the areas should be seen as one township, like Soweto.
The tour starts in Langa and ends in Khayelitsha. Stops include craft centre Guga S'thebe, Fassie's home, Sobukwe Square, Langa township Maboneng projects, the N2 Gateway project, the Amy Biehl Memorial and Mzoli's restaurant.
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