Coffee in a cone starts media buzz
Johannesburg barista Dayne Levinrad's cup of joe has caused a storm in a teacup. Levinrad stirred up the competitive coffee sector in January when he brewed the coffee-in-a-cone that combined the holy trinity of tastes - coffee, chocolate and ice-cream.CNN contacted him last week after the news channel found that pictures of his innovative java had gone viral. It has been "liked" more than a million times on social media with the hashtag #coffeeinacone.Last year the most popular Instagram, a post by Kendal Jenner, garnered 2.5million likes.Levinrad said that the number of interactions, based on the number of likes on different platforms, is "well into the millions at the moment".People are flocking to his coffee bar, The Grind, in Melrose Arch, Johannesburg, to sample the chocolate-lined wafer cone that doesn't melt when filled with coffee.Levinrad created the hashtag #coffeeinacone and encouraged customers to take a selfie and post it online...
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