‘It’s wild and I’m forever grateful’: Dee Koala on her 5-year collab with Adidas

Rapper and songwriter Odwa “Dee Koala” Situma reflected on being brand ambassador for athletic apparel company Adidas South Africa for five years. 

In a recent interview on SlikourOnLife, she opened up about how she enjoyed working with the brand. 

“The relationship with me and Adi [Adidas] is just home, man. They like me for me. What drew them to me was when I did my first capsule and I was dressed in Adi and they just dig my energy, the person beside the music.

“They say I’m a bit of a character. I don't know, but they also like the fact that I’m a human being and I influence with all of me. The fact that I’m also able to drip in Adi the way I want is the most comfortable thing ever. I just love being with them, it’s home, the clothes are comfortable, and it’s my kind of swag,” Dee Koala said.

The rapper, who recently dropped Gwan with rapper Maglera Doe Boy, revealed on an episode of POPcast 4 Real that the track took two years to make. She said it was initially meant to be Maglera’s but ended up being hers as she had laid the verse and a hook. 

“Our relationship is so cool because it doesn't feel like owing or favours, it’s just fun like that. It keeps us on our toes, which is why he and I have such a cool relationship. He laced his verse, I didn’t put a verse, then I went home, things happened.”