Candy Magidimisa on venturing into business while pursuing acting

19 April 2023 - 06:00
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Candy Magidimisa launches her own marketing company.
Candy Magidimisa launches her own marketing company.
Image: Supplied

While we've seen some thespians fall by the wayside or die broke after stardom, Candy Magidimisa has ventured into business as another stream of income, launching King Rose PMS.

The 30-year-old graces the screens playing the role of Shaz Mukwevho on Muvhango and doesn't plan on quitting soon. 

Starting a marketing business was always a dream, even before she joined Muvhango.

After the Covid-19 lockdown, Candy decided to revamp her business plan.

“I am excited about this venture. It took many years to birth. This is my safety net. Our industry is fragile. Today you are doing well and the next you are no longer relevant. Knowing that I have something to fall [back] on gives me peace,” she said.

Her recently launched company has been in business for only a few months, but is already making waves in the marketing space and employs 10 people.

Candy says she's employed 80% women and young people to bridge the gap in the sector.

“Through this business, I aim to create jobs and people who will themselves later be employers.”

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